The Institute for Practitioners in Advertising

The Institute of Practitioners in Advertising (IPA) was established in 1917 and is the professional body for advertising, media and marketing agencies in the UK. APDA designs and produces a wide range of materials for the IPA, including yearly annuals, industry reports and press ads. Since being awarded a Royal Charter in 2016, APDA designed and wrote a new brand guidelines to incorporate a refreshed logo and new brand assets.